Digital Marketing Company UAE

HOW ARE CHAT BOTS BRIDGING GAP BETWEEN CUSTOMERS AND THE BUSINESS?

Communication bridges all the gaps. The rule implies to business and customer relationship also. And the latest communicating technique is that of messaging. Our WhatsApp is the first thing we look into in the morning and even the last at night. During the day also, we are absorbed in the messaging app. But how many of us are messaging to build a B2C relationship? Not many of us and that is why developers created chatbots to help business actively engage with their customers.

What are Chat bots?

The chat bot is a virtual assistant or AI for businesses. Whenever a website or mobile app is opened, the chat box that pops out to help the visitor is called chat bots. Any web development company can help set up a chat bot. It works on the ancient question answering system. The problems are analyzed, and the artificial intelligence (AI) answers them in the natural language.

How do chat bots work?

App developers in Dubai have made chatbots on an extremely simple question-answer system via Natural language processing (NIP). The first step is the question by a customer, and the second is the answer through chat bots.

Analysis of queries by customer

Chatbots identify the user’s intent through their question. It extracts the necessary information out of his query. If a chatbot is unable to find the intention of the user, it will not be able to provide a relevant answer. Hence using efficient chat bot is crucial.

Response of queries

Once the chatbot can identify the need of a customer, it becomes easy to respond. The website or mobile app chatbots render the most appropriate answer to the customer’s question. It may be any of the below-

A generic answer
A question to understand the query well
Text from the knowledge base to answer the query
A piece of information related to the query

Why app developers claim that chat bots as essential for online marketing?

Chat bots have multiple benefits for the industry. Here is how they can act as a bridge between consumer and business.

Solve any query

Chat bots can solve any query of the customers. This virtual assistant is trained to create meaningful responses and satisfy the customer. Mostly, there is no need for human interference.

Maintains data

Customers who have frequently been contacting the business for a query or complaint might not need to narrate the entire story every time. The virtual assistant instantly recognizes the client and renders answers while understanding the past interactions.

Eliminate limitation of a human agent

A customer care agent has limitations of attending calls or messages. He may at a time do so for 3 to 4 customers. However, with chatbots, every customer can convey his demands to the business. There is no upper limit for a chatbot interaction.

A remarkable experience for the customers

The app developers in Dubai see that chat bots are saviors since before they were created, customers had to wait for an eternity before talking to customer care executives and solve the queries. In case the interaction remained incomplete due to some interruptions, it was again an ordeal to contact them. However, with a web development company in Dubai creating chatbots solving queries has become a smooth process.

The smooth conversation between business and customers via chatbots has led to a satisfied lot of consumers. It also paved the way to transparent business policies that concentrate more on the satisfaction of their rather than trying to deceive their trust.

Contact us – Reon Technologies to create chat bots that can be trained to work for any industry and give meaningful responses to the consumers. We help you bridge the gap and establish your mark in the heart of your customers.

ROLE OF SOCIAL MEDIA IN DIGITAL MARKETING

Almost all the business houses have sort refuge in websites for marketing purposes. It is a great source to introduce products and services to prospective customers. However, sites have a limited reach. It is not the case with social media. Even at this moment, more than half the world will be scrolling through their feed. Reon Technologies, Digital marketing agency in Dubai recommends showcasing our products in front of them to bring a hike in sales due to extensive reach. Read on to know-how.

Polish Social media marketing strategies of your business

Approximately 3.79 billion people use social media in the world. There are a lot of interactions going on in this platform. Along with people comes in their data. Social media agency in Dubai state that this information can be utilized by companies to gauge the buying nature of an individual. The businesses can alter their marketing strategy according to the leads. Tactics like email marketing can be used to win over the customer. This kind of introspection will never be possible with websites as there is no direct connection with user data.

Hike the sales meter

With a change in marketing strategy, the products will be in reach of the customer. They may witness a few of your finest services while scrolling through their social media platforms. Statistics state that there are more online purchases through social media platforms than from the websites. Also, social media allows tools like email finder to find more details regarding the lead and contact them directly via emails or other mediums. Customers always like it when companies contact them rather than vice-versa. We noticed that that customer’s find it extremely flattering when the company contacts them, and they do purchase a few products to be associated with the brand.

Better communication with the customer

Digital marketing solutions rightly state that social media is a place for friendship and multiple interactions. Businesses also can use it to form a friendly bond with their customers. When a query on email or the website may take at least a few hours to be fulfilled, on social media, it is only a matter of a few minutes. The customer service executives are always online and try to respond at the earliest. This kind of communication is always appreciated among customers, and they can invest more in a particular brand. Also, they remember the brand as one that takes care of the concerns and worries of its customers.

Let the world know about your brand.

With the regular ads on social media platforms, customers are bound to recognize the brand. A few happy purchases can buy the customer’s trust for the brand. There is no other better way to market your brand than a contended buyer. But all of it starts from a social media platform. Advertise wisely, reach the right prospective lead, get them to buy a thing or two and witness how they share the products and take them to an entirely different level. Digital marketing solutions claim that once the websites tried social media marketing, their brand reputation has escalated.

Rank high at the SEO

They saw if you wish to escape from a murder charge dump the body on 2nd page of the search engine. Your content or website standing anywhere other than the 1st page of the search engine is equivalent to being nonexistent. This is where SEO steps in and guides your content onto the right place. As one of the leading Social media agency in Dubai, we create effective campaigns on various platforms to garner more attention and hence make the business rank high at the SEO.

Contact us for your digital marketing solutions. We focus your business on social media platforms as instruments that benefit your business and take it a few notches higher.

Call us today for a free consultation: +971 67665200 / +91 9686680607 Our experts will be happy to talk to you.

15 BEST WEB DEVELOPMENT FRAMEWORKS IN 2020

The framework is a structure that helps in efficient web development. As the complexity of internet usage increases, there arises a need to develop a robust framework. When there are many options to choose from, it is better to understand the pros and cons of each framework before you decide what to work on. Due to this, IT companies have come up with multiple web development frameworks. Here is a short description of the top 15 frameworks that web development company in UAE use.

Express or Express.js

Express is a minimal and fast framework. This is why Accenture, IBM, Uber and many other companies use it for their websites. Also, it gives maximum benefits due to compatibility with other frameworks such as Kraken and Sails.

Django

It is a model-view template framework that uses Python. It provides various techniques to build a secure website. Security is the biggest pro of using Django. Big companies such as Google, You tube and Instagram use this web development framework.

Rails

It is a control framework that uses Ruby, also a popular framework. As one among the leading Digital marketing company UAE, we make use of this friendly approach website development. Airbnb, Shopify and Hulu are a few names that use Rails for their websites.

Laravel

Laravel too is a model-view-controller framework that works on PHP. There are many packages in Laravel that help to extend its functionality. As one of the leading Web development company in UAE, we use the smooth and funny approach of this framework to our projects.

Spring

Spring uses Java for functioning. It has many add-ons that can boost its performance and increase the scalability of your business. Wix, Ticketmaster and Bill Guard are among a few users of Spring.

Angular

Angular is a Google product made for front-end frameworks. It helps the web development company to create compelling pages. It uses both JavaScript and HTML. Google and Microsoft are the big players that use angular for their websites.

Vue or Vue.js

The biggest advantage of using Vue is that it can be included in a portion of an existing website, and it would just work fine. Big names are investing in Vue as it helps build elaborate front-end applications and has a progressive framework.

Ember

Ember is the best JavaScript frameworks. The elaborate new features that are regularly added in Ember make it extremely popular in the field of website development. Google, Microsoft and Netflix and some of the giants using Ember for their business.

Jquery

One of the biggest advantages of using Jquery is that it is ideal for all platforms. It can efficiently deal with HTML documents. The framework uses JavaScript, and it is effortless and easy to use.

Flask

Flask uses python language. It is most suitable for backend applications. Although developed in 2004, its customizable features make it a popular choice for web development even in 2020.

YII

YII is the acronym for ‘’yes it is’’, said as an answer to ‘’isn’t it amazing’’. That is due to the scalability of the framework. Being a PHP based framework, YII is the best choice for complicated websites. E-commerce, CMS portal etc. choose it for their website development.

Symphony

Symphony is rich in its features. It allows session management, error logging and extremely flexible web development. It helps to scale the website at different heights. Another advantage is that it can be used along with various other frameworks also.

Tensor Flow

It is used extensively for mathematical computations. Mostly artificial intelligence and machine learning are the ones that use this framework due to its unique library.

Cake PHP

Cake PHP has unique features that can cut the cost of customized web development. Multiple built-in features such as swift code generation can save the developer’s time. Hence, it is extensively used by the digital marketing company

Backbone

It is a front-end framework suitable for single-page applications. We make use of this backbone for maintaining complete client-side front end applications.

To meet the competition in the market you need to choose the framework that suits you the best. Contact us for your website development criteria’s and we will choose the best framework that fits with all your requirements.

IMPORTANCE OF MOBILE APP IN A MODERN BUSINESS ENVIRONMENT

Do you know the global online shopping market may reach 4 trillion in 2020? Customers prefer online purchases due to ease of the process. Reordering, returning, cancelling are also other benefits of online shopping. Of all the online purchases, more than 80% is through a mobile app. It is because using a mobile app is more convenient than other devices. Mobile app development company in Dubai suggest every business to own a hassle-free app that eases the purchase process for customers.

Here is why digital marketing agency Dubai wants you to have a mobile app-

Increase brand awareness

An engaging mobile app can capture the attention of your customer. They can instantly fall in love with the features. The ease of scrolling, adequate filters and customer-friendly purchase policy is sure to make an impact on the customer. He is sure to remember the brand name, share the app and also talk about it to like-minded people increasing your reach.

Experience hike in sales

Curating a comprehensive app through a mobile app development company in Dubai can help customers to find their desired products easily. Most of the apps link with social media handles, and as the user clicks on a specific link, the app opens. If the products are at par with the expectations of leads, they will surely purchase it.

Direct connection with busy customer

Today’s active generation doesn’t have time to relax. A mobile application is one such thing that allows them to scroll while in transit, climbing the stairs or even during the food breaks. Hence a direct connection is made with the ever-busy generation who wants to get things done in a jiffy. They will surely purchase the cart if your app captivates them and the products and worth it.

Lure customers with programs

A sale can attract lots of customers. But still, there is a possibility of them opting for another app in case of better offers. However, loyalty programs can help you in such cases. Customers are given a few points during sign up and later during every purchase. These points can be redeemed, allowing the customer to enjoy double discount benefits. Hence your customers will not sway to any other brand because double is always better.

Personalize with the customer

Mobile app development company in Dubai creates apps that will send personalized messages to your customers. Every sale, discounts, new arrivals or the restocking will all be intimidated to the customers as notifications. This process is flattering and can also urge some impulse sales. For example, with an app, you know that the customer is eying a product that is out of stock. Once it restocks a notification reaches the customer, and he purchases it at the very instant due to fear of losing again.

Seamless purchasing process

During sign up the mobile app records name, address and other details of the customer. This helps in contacting them for various updations. Also, when purchasing a product or service, checking out becomes a seamless process as they don’t have to add their details again.

Track the analytics

When in business, it is vital to have a track of data that affects your growth. Digital marketing agency Dubai can create mobile apps that track the number of visitors, time spent, viewed products etc. hence one can visualize the customer behaviour and also recommend the products based on the analytics. This enhances customer experience and makes them return for further indulgences. Mobile app development company in Dubai suggests creating interactive mobile apps. Contact them to create apps that can be quintessential to increasing brand awareness and reaping huge profits from your venture.

Call us today for a free consultation. Our experts will be happy to talk to you.

IMPORTANCE OF ONLINE MEDIA / DIGITAL MARKETING IN THE WAKE OF COVID-19 OUTBREAK

Everything seems very scary when all the events get cancelled, shopping malls being deserted and mass gatherings are prohibited. The impact of this pandemic outbreak is not so small. The Covid-19 global recession is taking over the entire world. Stock markets are crashing, businesses are dull, and nobody is even seen out on the streets. This global slowdown in trade is hurting small and mid-size businesses more. So the next step would be thinking about how you could promote your business by connecting to your customers without a break. Your brand might not have experienced anything like this before all these years. Since direct sales are beyond the practical limits more and more businesses comes forward for online marketing. Social media marketing and Search engine marketing (SEM) are the best methods to be adopted to prevent your business from a downfall.

Even though the global economy has effected with that of Covid-19 there is still hope for the business enterprises. It is true that supply and demand has fallen to a low level because of shutting down of factories and offices. But you can make your consumers stay at home and avail your services online.

It is noted that there is an increase in search traffic for some words like sanitizer, facemask, etc. With proper search engine marketing (SEM) planning and execution you can set up automated reporting dashboards for reviewing the traffic. Some products and services are still in demand at this stage too. Community building activities should be promoted rather than brand awareness and sales campaigns during the outbreak. This can increase the trust of your brand. Update your business website and other social media profiles including twitter. Show your commitment to a healthy global population through online and on social media. To return your targeted audience change your strategy and remarket according to customer match audience types.

Converting your marketing efforts to Digital marketing in the wake of the coronavirus outbreak will favor you an added benefit towards your competitors. This will facilitate you run your business by strengthening your online presence. The crisis will end soon, hopefully, and all your effort will pay off. So, get ready to strengthen your online presence by promoting your business online with our digital marketing strategies.

If you need any help on how to create a digital marketing strategy get in touch with us today

Request for a free consultation: +91 487 2428119 (IND) / +971 42834688 / +971 565602357

BUILDING YOUR BRAND PRESENCE THROUGH DIGITAL MARKETING

Digital marketing solutions have provided lots of benefits to both small and large scale business. Increase in sales, visibility, trust and brand building are to name a few. But the key motto of companies remains to increase customers and thereby elevate sales.

Digital marketing agency Dubai advises against it. They believe that excess revenue is essential, but it is vital to first create a strong foundation by building brand presence.

Once you can let people recognize the brand with the logo, the flow of revenue never stops. Here are a few tricks applied by digital marketing agency in Dubai to increase brand visibility and hence create strong roots for the enterprise.

Create a website that has brand authority

Your website should speak about the brand. More than 90% of an online purchase starts with a search engine. Hence your website should be armed with all the necessary things that can etch the brand in the viewer’s mind.

Think about a few famous brands and how you recognize them with the logo. Apple is seen in a silvery-white representation of the fruit. In the same way, Pepsi has a ball of red and white colours. Create a logo that is a simple representation of your business and find the right colour for it.

Once you create a layout for the website, stay consistent on it. Do not indulge in frequent changes as this will confuse the customers.

Take the help of videos

Emotions sell faster than any other thing. Your story that may be inspirational to many can be streamed through social media pages or the website. How the firm started in a dingy room and today it has a huge staff is a matter that can be elaborated in the form of video.

Weave a story around your products. For example, if you sell ornaments, inspire your customers to gift it to their loved ones through an emotional video. It will leverage the brand name and also create leads.

Brighten your content

Customers are ready to try new brands. But they do conduct a lot of research before indulging in one. Hence concentrate on your content. Explain the product well and be clear about what happens if the customer doesn’t like it.

The transparency in dealings can build trust in the brand. A happy customer will always remember your brand name and return whenever needed.

Add in social media for branding

Social media marketing is an excellent platform to market our brand. Digital marketing company UAE can keep track of when there are maximum leads online and serve the content at that time. Create Facebook pages, twitter handles and also indulge in the gram for more brand visibility.

You can also take the help of influencers who have multiple followers. They can market your brand and help to reach the common people.

Include loyalty programs

Nowadays, we witness a lot of customer-friendly programs conducted by brands. There are referral programs, loyalty points, coins etc. that can help your customer with an additional discount during future purchases.

Customers are provided with a few points on each purchase, and when it reaches the desired level, one can redeem them. These can attract a lot of customers towards the brand. There are also referral points where one receives a discount by introducing the brand to friends and family.

Your digital marketing agency Dubai can help you frame such techniques for band building.

Do not lose focus

Branding needs your 100% attention. But it is easy to lose focus and concentrate more on converting leads rather than creating the brand.

Hence, be with your digital marketing agency Dubai in this journey of branding.

Call us today for a free consultation. Our experts will be happy to talk to you.

KEEP YOUR BUSINESS GROWING WITH ERP TECHNOLOGY

ERP or enterprise resource planning is software that meets all the needs of a business. Accounting, inventory and human resources of both small and large enterprises can be integrated through the software. It used to be an extremely costly software that only the giants in business could afford. But today with multiple improvisations it is affordable though not cheap for small enterprises also.

ERP software companies in Dubai can guide you on how to implement the technology for your entrepreneurship.

Below here is how a digital marketing agency in Dubai will help you by setting ERP technology

Customization

The most significant advantage of ERP technology is that it can be personalized according to the needs of the businessman. Most ERP software companies in Dubai provide a lot of application with the ERP software. Hence you can integrate it with the working of your enterprise.

Access inventory at fingertips

With ERP software it is not mandatory for you to stay at office for scheduling the business. You can access all the crucial information from any place. Especially if you are someone working in the sales department and spend hours negotiating deals the ERP software can serve as a boon as all the details will be in front of you during the deal.

All-in-one

When ERP Dubai takes care of your work, you don’t have to juggle between using multiple applications to handle the business. ERP software enables you to integrate all of them in one place. It becomes easier to handle work.

Better insights

Along with having all the information on your fingertips, you will also be able to see the progress of the business with ERP software. The digital marketing agency in Dubai can help you with ERP technology that can generate reports regarding sales, purchases, inventory, profits etc. on daily basis. This can help you analyze the shortcomings and find ways to score well in the field.

Save on your IT costs

Managing an enterprise demands investing a lot of time and resources. Your IT team, that is the core of your business, will need the maximum money to function. However, ERP is a one-time investment that will save you with the enormous IT bills in future.

Saves time

Along with protecting your resources, ERP Dubai will also create ample time that otherwise will be spent on managing business activities. The workforce will become highly efficient as more work will be carried out in less time. The elimination of repetitive manual processes helps in aligning the workforce into more effective best practices.

Collaborate without roadblocks

Collaborating with other enterprises is a key step to amp the progress of your business. But not everyone is keen to take this measure as collaboration is a giant leap that involves a lot of time and effort. When you have an ERP Dubai, it becomes easy to share pieces of information. The interdepartmental database funnels the data and provides it to the employees whenever needed.

Better customer service

When all the data is on fingertips, it becomes easier to serve the customers. Your staff can quickly solve the issues because all the details will be right in front of them. The key to a profitable business is happy customers. Hence, resolving their complaints at the earliest should be one of the best practices. ERP software companies in Dubai can help to achieve this and maintain a happy customer base.

ERP is a costly technology, but implementing it even for your small business can provide long term gains. Consider it to be an investment that can take the firm to higher levels.

Call us today for a free consultation. Our experts will be happy to talk to you.

GET DISCOVERED BY THE RIGHT AUDIENCE WITH SOCIAL MEDIA MARKETING

Social media is a pool of people. Not all of them will be your target audience. Curating a highly engaging content for them to see will be a waste of time and resources. Hence, before letting your creative juices to flow contact a social media agency in Dubai, UAE to find out who and where is your target audience?

Reon Technologies dealing with social media marketing near Dubai, UAE, has been able to successfully amplify the growth of the business by targeting the right audience.

Here is what targeting the right audience can do to your business.

Ensures positive marketing

Think about the times when you scroll through your social media feed and come across an ad selling things that you don’t need for the next 20 years. The instant reaction will be to move ahead without even a glance at it.

However if the social media agency in Dubai, had recognized its audience there are chances that you will click on the ad, want to know about the company and maybe visit the website to buy a thing or two.

Saves your time and money

An ad may seem like a simple post on your Facebook feed, but a lot of time has been invested by the designer, writer and others associated with the project to create it. Also, a bomb of money has been funded by the entrepreneur to pay them all. After spending so many resources if your ad goes unseen by the relevant audience, it is same as throwing your money in the drain.

Agencies dealing in social media marketing near Dubai, UAE can help you prevent this loss by finding the right audience and presenting your ad in front of them.

Tailor your ads

When you don’t know who is going to see the advertisement, the only content created will be a generic one. In this commercialized world, customers are treated like kings and with a generic content meant for everyone you may not be one in their favourites.

Finding the right audience can help you tailor your ads according to their needs. For example, if your target market is new mother, think about their daily life challenges and also the ways how your product can help them. This will make them feel special. It enables you to create a place in the customer’s mind, and whenever he needs a product that you sell, none other but your website will be the priority.

Learn from the giants

If you have a look at the Forbes Insights report, they have found the 56% of companies spend almost half of their budget on finding the right customers. When asked what their plan regarding the next financial year is, they confirmed that this budget would only increase and create long term gains for the business.

So you see that finding the right customers is the secret to the success of the big bulls in the industry. Following their path and contacting the leading social media agency in Dubai, UAE, for the same can take your business to new heights.

Create referrals

Although digitalization has taken over our day to day activities, still when it comes to purchasing products, word of mouth seems to be the most trusted option for many of us. If you can get a customer to the store with the help of your targeted ad and satisfy them, it is sure that they will recommend you to friends and family.

This is how finding the target audience for social media marketing can do wonders for your venture.

Visit Reon Technologies for social media marketing near Dubai, UAE, to create engaging content and let it reach the right audience.

Call us today for a free consultation. Our experts will be happy to talk to you.

HOW TO DESIGN AN INTENSIVE MOBILE APP

A mobile application is no less than a wonder in itself. It is bizarre how so much information fits into it. Mobile applications are made for smartphones as it will be so dull to use them only for calls. But what goes into the coding of these tiny miracles is a secret that mobile app development company in Dubai have at the tip of their fingers.

You can always cash on the digital marketing agency in Dubai to create a mobile app that allures the audience. Here we let out the secret to a successful mobile application.

Discover the goal

A clear idea is what creates a successful mobile app. Have a look at both the side of a coin. First, what is your target, and what is your potential user looking forward to in the app? An intensive mobile app should be able to satisfy both of these.

Draft the app

Even before starting to design your app, it is easy to layout the features and functionality. You can get creative and assume yourself as the user to make clickbait app features. Some of them are –

Products
Know us more
Youtube integrations
Chats
Social media sharing

When a mobile app development company in Dubai does the drafting, they have a long chat with you to understand all the crucial elements of the business and frame creative features with these.

Know your opponent

There are many successful mobile apps in your industry. It is time to think about both local and international rivals here. Check them all to perceive the reasons for their fame. They might be having many attractive app layouts that attract customers. You can include these in the app.

Get the wireframing mode on

Wireframing means to get the visual guide of your app without graphic elements. It is the area between your drafting and final execution of the app. Assume yourself as the customer and try browsing the app. You can create an old school offline draft on paper or go online from templets from SneakPeeklt. It is easier online as there are already tools and templets that can help to sketch the process. This way, you can understand if the app helps you reach the goal.

Testify the wireframes

When done with drafting it is time to test the wireframes. Tools like ‘invision’ can help to make an actual interactive mobile app wireframing. It is the simplest way to test the app. Add images from your desktop and enable the ‘share’ options. This way, your colleagues or customers can have a look and share their views on the app.

Here in you also ask questions to the users. The answers will be able to declutter your app and create a user-friendly vibe.

Review and Revise

Once you have all the critical acclaim in hand, go on and bring the necessary changes to your app. Some users must have quoted ‘redundancy’ while the others found it to be a tedious way towards the goal. Wireframing helps to remove all these shortcomings and create a feasible mobile app.

Build the mobile app

Now with all the information, it is time to build your app. You can either take a cue from the online mobile app builder or lend this job to a digital marketing agency in Dubai as all the technical aspects of coding and amalgamation of all the data lies here.

The showdown

Once you have the final product in hand, let the app go through a final testing round. First, test within your circle to make it devoid of bugs and other clutter. Then let outsiders check it. With the results, you can cleanse and provide a perfect solution to your customers.

Contact mobile app development company in Dubai for an intensive mobile app development.Our experts will be happy to talk to you.

LET SOCIAL DO ALL THE TALKING

There is a huge buzz regarding the social media culture among this generation. It has become a platform to attain knowledge and learn about what is happening around the globe. Earlier, companies thought that the website created by digital marketing agency, Dubai is enough to prove their online presence.

Today it is different, and almost all the leading brands have social media handles that bring in a lot of leads for them. Instagram marketing, Facebook marketing, Twitter advertising are all becoming the core of advertising, and it is high time for you to jump in the same.

What is social media marketing, and how can it help you?

In simple words, social media marketing can be defined as putting into use social media platforms to flourish your business by

Increasing website traffic
Increasing sales and
Creating brand awareness

Platforms such as Instagram, Facebook, twitter, youtube etc. have gained immense popularity and its time for you to reap some benefits of the same. There is a lot of crowd on each of these platforms that can help you to reach maximum customers.

Not convinced? Well here are some reasons that will sway you to the social media agency in Dubai, UAE to create some online handles and stay up in your game.

The customer base is already here

Social media is a recreational spot for your customers. If they happen to see your ads in their newsfeed as it is capable enough to excite them, it is sure to bring them to the page and eventually to your website. Impulse shopping is quite prominent today, and social media platforms can help you attain the best out of it.

For the sake of brand awareness

Social media platforms are the right space to increase your brand awareness. As you regularly update the page, more people will see it and sharing the posts is way better than spreading the brand name by word of mouth. A small tip is to visit a social media agency in Dubai, UAE, for the same as they can always create attractive covers with engaging content.

Strike a conversation

It is all informal conversations on social media. Creating engaging posts that need your viewers to answers a few questions can be helpful to know them more. Also, it is a direct conversation where there is both good and bad review provided. Business is about growing amidst critical acclaim. Hence, when there is a bad review, try to clear it out, and you will be hailed on the same platform.

Link building

Businesses on social media platforms work on sharing links. When the content is creative, it will be shared, and many past instances prove how social media has proved to be the platform for success for people and brands. Analytics can pick up as for how many times your post has been shared and linked and bring you higher in the search list. Google also displays trending tweets on the search page.

Audience Retargeting

It is unlikely for a customer to purchase during his first visit to the website. Here you can target the customer on social media handles and be visible. Introducing your brand and creating a trust can become easy through persistent visibility on social media. This will make the customer revisit the site and buy something he believes in.

Social media marketing is not only about Instagram and Facebook marketing. There are several other platforms to help you be seen. Visit the best social media agency in Dubai, UAE, to consider all your options and advertise wisely.